Schwebel’s® Hearth Breads & Donaldson Farms Honey, Designed by Levitskie Creative, Wins American Package Design Awards

We are excited to announce not only one but TWO awards given to the design team at Levitskie Creative for our work on Schwebel’s® all-natural hearth breads and Donaldson Farms all-natural, farm fresh honey. To say we are honored in an understatement!

Schwebel’s® came to us to help introduce a brand-new line of hearth breads that would compliment the unique-to-category product but also stay true to the Schwebel’s® brand heritage. The successful launch of the limited-edition line ensures more delicious flavors to come in the future.

Our partnership with Donaldson Farms was to work on current packaging. The challenge was to refresh their existing line of all-natural honey. Not only did we have to figure out how to keep the essence of the successful farm that dates back to 1906, the graphics needed to work across multiple sizes. Using Mother Nature as our inspiration, we created artwork that portrayed just how fresh the New Jersey honey is.

According to GDUSA Editor and Publisher, Gordon Kaye, “Package design is more critical than ever and the depth and breadth of our annual competition reflects that. In this era in which audiences are fragmented, communication is cluttered, and brand loyalty is challenged, package design is uniquely positioned to advance the brand promise, inform and persuade, and to forge an emotional connection at the moment of truth.”

The connections we form with our clients and their brands, gives us the ability to design with emotion and passion. The fact that we have been recognized for this in our work with Schwebel’s™ and Donaldson Farms makes us extremely fortunate and happy.